100% Free, No signup required
AI Hypothesis Generator
Generate clear, testable A/B testing hypotheses for your CRO efforts in seconds! From conversion funnels to statistical significance, we help you create hypotheses without the fluff.
How to Generate Your Hypothesis
AI Hypothesis Examples
Example 1: CTA Button Text
Input Idea:
"Low CTR on 'Learn More' button. Change text to 'Get Started Now' to increase clicks."
Generated Hypothesis:
Based on the observation that the 'Learn More' button has a low CTR, if we change the button text to 'Get Started Now', we predict an increase in user urgency and engagement, as measured by a higher click-through rate.
Example 2: Headline Change
Input Idea:
"Homepage headline 'Advanced Software Solutions' is generic. Change to 'Boost Your Team's Productivity by 30%' to get more demo requests."
Generated Hypothesis:
Based on the observation that the current headline is generic, if we change the homepage headline to the benefit-driven 'Boost Your Team's Productivity by 30%', we predict improved value proposition clarity, as measured by an increase in demo request form submissions.
Example 3: Form Simplification
Input Idea:
"Signup form has high drop-off. Remove optional 'Phone Number' field to increase completions."
Generated Hypothesis:
Based on the observation of drop-off on the 5-field signup form, if we remove the optional 'Phone Number' field to simplify the process, we predict reduced friction, as measured by a higher signup completion rate.